National media learn, experience N.C. during NYC media mission


North Carolina seized an opportunity to share stories about the state from the mountains to the coast to national media in New York City last night (Tuesday).  Teaming with 40 industry partners from across the state, the Division hosted 65 media, showcasing the best of North Carolina for 2013. The event was themed “N.C. Snapshots” and featured top chefs, artisans and brewers from all three regions of the state. Using the hashtag #NCsnapshots, partners, guests, and N.C. fans contributed to Instagram and Twitter during the event. The Division and partners met with key travel and lifestyle producers, writers and editors from many high-profile publications including Condé Nast Traveler, Travel + Leisure, and the NY Post, plus “The Today Show.”  This year’s event marked the Division’s sixth annual media mission to the city.

Participating industry partners included Asheville CVB, Bald Head Island Limited, Biltmore Estate, Blue Ridge National Heritage Area, Brevard Music Center, Brunswick County TDA, Burlington / Alamance County CVB, Cabarrus County CVB, Charlotte Regional Visitors Authority, Chowan County TDA, Crystal Coast TA, Currituck County Dept. of T&T, CVB for Pinehurst, Southern Pines, Aberdeen Area, Durham CVB, Grandfather Mountain Stewardship Foundation, Greater Mount Airy Chamber of Commerce, Greater Raleigh CVB, Greensboro Area CVB, Halifax County CVB, Harrah’s Cherokee Casino & Resort, Heart of North Carolina VB, Hickory Furniture Mart, High Hampton Inn, John C. Campbell Folk School, Johnston County VB, N.C. Arts Council, N.C. Brewers Guild, Outer Banks VB, PineCone (Piedmont Council of Traditional Music), Pinehurst Resort, and Wilmington and Beaches CVB.

Special culinary partners included Biltmore Wine Company, Chapel Hill Creamery, Chef & the Farmer, French Broad Chocolates, Fullsteam Brewery, Herons, Highland Brewing, La Farm Bakery, and Mother Earth Brewing. Special musical guests The Steep Canyon Rangers entertained the crowd with their modern bluegrass sound.