North Carolina, one of the nation’s top craft beer states, celebrates the craftsmanship of 145 breweries along with the destinations that embrace it with the return of N.C. Beer Month in April. Co-sponsored by Visit North Carolina and the N.C. Craft Brewers Guild, N.C. Beer Month directs travelers to a rising range of beerscapes, from brewery-rich cities and welcoming towns to unexpected finds in lesser-known places. Major festivals, singular events, special-edition beers, lodging packages, beer dinners, and brew schools showcase the breadth and depth of the state’s appeal.
Participation extends beyond the 140 brewery and destination partners that have registered for the fourth annual N.C. Beer Month celebration. Any tourism-related business that is interested in hosting a special event to spotlight North Carolina beers is welcome to have its event listed on the N.C. Beer Month website. Contact the local VisitNC/Extranet contact to get N.C. Beer Month-related events listed. Accommodation packages and other special offers can be posted by completing this form (directions are included).
In 2015, the campaign had a social media reach of about 7 million. The inaugural N.C. Beer Month in 2013 received a 2014 Mercury Award for niche marketing from the U.S. Travel Association’s National Council of State Tourism Directors. For more information, contact Suzanne Brown at (919) 447-7766.